GLOBE / Strategy
GLOBE Strategy

Understand the target market and plan your entry.

Companies choosing a target country, or confirming that the one on the table is right before they commit budget and people to it.

Ask for a proposalWhat you receive
~3 weeksinitial preparation
+12 monthsupdates and support
2meetings included
1target country
Questions it answers

What you will know at the end.

01

Is this market right for us now, and if not, which one is?

02

Who buys here, and who should we talk to first?

03

How should we enter: direct, through partners, or with a local entity?

04

Which rules, incentives and risks will shape the first 18 months?

What you receive

Work you can use the week it lands.

Everything is prepared for your company and your target country, and delivered to your private data room.

Report · 20+ pages

Global Expansion Intelligence Report

Fit verdict and rationale, customer segments, competitor gap analysis, entry mode with a year-one cost envelope, regulation, incentives and investors.

Spreadsheet

Customer and partner lists

Priority accounts or retail channels, distribution and technology partners, each with the reason it is on the list.

One-page plan

18-month roadmap

Four phases with dated actions and the first 90 days spelled out.

Scorecard

Readiness assessment

Where your company is ready for the market and what to fix before you go.

The report itself

See a real one, a firm entering the UAE.

Some detail is blurred, but the shape is real: verdict, competitive gap analysis, named accounts and the 18-month plan.

More about the report →

Full list

  • Readiness assessment of your company for the target market
  • A company-specific Global Expansion Intelligence Report
  • Ideal customer profiles and prioritised customer and partner lists
  • Entry model and an 18-month roadmap with first-90-day priorities
  • Regulatory watchlist, incentives and alternative markets
How it runs

Three weeks of preparation, then twelve months with you.

  1. Day 1

    Scoping call

    We agree the country, the modules and the decisions you need to make.

  2. Week 1

    Inputs and research

    You share your materials in a private data room; research starts the same day.

  3. Week 2

    Preparation and review

    Early findings are reviewed with you before they harden.

  4. Week 3

    Validation and debrief

    People who know the market check the work; we walk you through it.

  5. Months 1–12

    Updates, meetings, introductions

    We keep the work current, and your meetings and introductions continue.

What we need from you

  • Your company deck or profile
  • Products, pricing and current customers
  • The country you are weighing up, or a shortlist
  • Budget, team and timing constraints

A short checklist after the scoping call tells you exactly what to upload.

Included with every module

  • Prepared for one target country at a time
  • Every figure marked verified, estimated or inferred
  • Curated introductions to customers, partners, investors or specialists where the fit is real
  • A virtual data room for your materials, with 12 months of access
  • Meetings included for the whole term, not per month
The people behind it

An expert, a senior analyst and a network in 50+ countries.

Strategy is the base of every bundle. Marketing, Finance, IP and HR & Talent build on the same market picture, so nothing is researched twice.

IEEEPolish Investment & Trade Agency (PAIH)GITA – Georgia's Innovation and Technology AgencyIT Park UzbekistanAccelerate EstoniaSaint Joseph University of Beirut – Entrepreneurship CenterJamjoom PharmaAccelerate Prosperity
Questions

Before you ask.

What if the answer is “not this market”?

Then the report says so, explains why and ranks three alternative markets matched to your sector. That answer is often the most valuable one.

Is the report written by AI?

We use AI to research faster, but an expert and a senior analyst stand behind every section, and every figure is marked verified, estimated or inferred.

Can we cover more than one country?

Yes, each country is prepared separately so the work goes deep. We quote each additional country with the first.

How long does it take?

About three weeks once your inputs are complete and you have approved the scope, followed by 12 months of updates and support.

Next module: GLOBE Marketing →

Proposal

Ask for a GLOBE Strategy proposal.

Tell us your company and the country you are looking at. Add other modules if you need them; we will quote everything together.

What you are interested in
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